This year ... more than ever ... London was a feast of lights. Neons were used to punctuate shapes such as stars, the delightful heart in Selfridges, the Xmas cracker in Schuh or to simply provide linear structure, Primark.
Other notable successes were Liberty's Xmas shop, swamped in a canopy of fairy lights or the light & crate scheme adopted by Topshop.
Mirrored backdrops injected movement and an air of 'Xmas Glamour' at M&S and Miss Selfridge, whilst the sheer simplicity and beautiful handling of The White Company window made this one of our favourites.
Look out for our pre Xmas Madrid update! Coming soon!